Get into bed with Virgin
Sir Richard Branson brings the Virgin brand into new markets, shakes up the status quo, and introduces new levels of service and quality to industries around the world. Following planes, trains, mobiles and festivals, Hotels is his next step!
With over 25 years in the travel sector and a reputation for delivering unforgettable experiences to millions of Virgin fans, Virgin is a perfect fit for the hotel business.
Virgin is a leader in design and hospitality and has transformed businesses ranging from airlines to fitness clubs to super luxury retreats and even space tourism. Virgin customers expect innovation and excellence and their new 4 star hotels are sure to deliver exactly that.
Virgin Hotels will open a new location in the historic Dearborn Bank Building in Chicago. Specifics on design and amenities have been kept hush hush for now, but expect a stylish and elegant establishment fitting of its River North location.
Construction began in May on the 250 room hotel, with a projected date of completion in Fall 2013 being rumoured on Twitter with people using the hashtag #VirginRumors.
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